The Road Hammers, Blackjack Billy, Old Dominion, Jess Moskaluke and The Reklaws Open Festival Thursday Night

Republic Live, organizers of the Boots and Hearts Music Festival, announced earlier today that Coors Banquet will be back as the “Official Beer of Boots and Hearts” with the Coors Banquet Kick-Off Party, featuring headliners The Road Hammers, along with Blackjack Billy, Old Dominion, Jess Moskaluke and The Reklaws, performing. 

The Coors Banquet Kick-Off Party is included for all GA ticket holders camping at the festival at Burl’s Creek Event Grounds on Thursday, August 6th and 2014 saw almost 80% of all ticket holders in attendance.  As the official beer partner, Coors Banquet will be on-site all weekend, with additional partner offerings including Coors Light.

“Our Thursday night programming has become a fan favourite and we are so pleased that Coors Banquet will be back this year and hosting our kick-off party with some really fantastic artists,” said Shannon McNevan, Executive Director, Republic Live.  “The Road Hammers are going to kill it as headliners, we’re so stoked they could come back this year.  Blackjack Billy are a quintessential country party band and reigning CCMA female vocalist of the year Jess Moskaluke is going to be bringing such a fun energy to the party fresh off her Canadian-wide tour.  We’re also incredibly excited to have Old Dominion, who are coming up from their Kenny Chesney tour for their only Canadian date, as we know their career is just going to explode.  The Reklaws will round it out getting it going with some great covers and their newest single, Seeing Stars, we want anyone camping to get in by Thursday, they are not going to want to miss this party!” 

“If there’s one thing a legendary festival such as Boots and Hearts pairs well with, it’s a legendary lager,” says Sara Ross, Marketing Manager, Coors Banquet. “We’re proud to once again support the fans and artists of one of Canada’s top country music events, with one of the country’s fastest growing, most well-received beer brands.”

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