Baskin-Robbins Canada celebrates Valentine’s Day, Galentine’s Day and Singles Awareness Day with limited edition cards and all new Heart Shaped Polar Pizza
Oh, Yum Yum!! Nothing says I love you more than decadent sweets from Baskin-Robbins.
Baskin-Robbins Canada is serving up the love this February, but not just for Valentine’s Day. The world’s favourite brand of ice cream specialty shops is adding a special twist to the popular holiday by introducing three limited edition card packs, exclusive to its Club 31 members. This interactive online experience allows Canadians to print out or email Valentine’s Day, Galentine’s Day, and Single’s Awareness Day cards, each one offering a special gift to guests and their loved ones.
“We wanted to create something that can appeal to everyone,” said Natalie Joseph, spokeswoman for Baskin-Robbins Canada. “Instead of conforming to the regular Valentine’s Day rules targeted solely to couples, these cards bring a fun and interactive twist to telling your lover, sister, brother or best-friend, ‘I love you’. These uniquely designed cards also include personalized coupons for recipients to use at participating Baskin-Robbins locations.”
From February 1 to February 28, Baskin-Robbins Canada is also offering guests a lineup of limited edition frozen treats to celebrate Valentine’s Day, Galentine’s Day, and Single’s Awareness Day, including its February Flavour of the Month, Love Potion #31. Made up of a combination of white chocolate and raspberry flavoured ice cream, a raspberry ribbon, raspberry-filled hearts and chocolate chunks, this flavour can be enjoyed in a freshly made waffle cone. For a limited time only, the Flavour of the Month will also be the hero of Baskin-Robbins’ new Heart Shaped Polar Pizza Ice Cream Treat, which includes a double fudge brownie Polar Pizza crust, topped with Love Potion #31 ice cream, cookies and cream pieces, marshmallow topping and fudge, sprinkled with heart sequins. Now that’s amore!
Consumers can receive their personalized Valentine’s Day, Galentine’s Day, and Single’s Awareness Day cards by visiting http://www.baskinrobbins.ca/valentines-day/, available for download from February 1 to February 14. Join in on the conversation with the hashtag #VDayXBRCanada. For more information about Baskin-Robbins Canada and its varieties of ice cream flavours and frozen desserts, visit www.baskinrobbins.ca or follow the company on Facebook, Twitter or Instagram
